Facebook & Instagram ads
that pay for themselves.

We plan, build, and manage Meta Ads campaigns for Cyprus businesses. Proper tracking, Greek and English creative, and reporting that tells you what a lead actually costs.

Where Cyprus actually spends its time.

Facebook and Instagram reach more people in Cyprus than any newspaper, radio station, or billboard ever did.

Meta's ad planning tools put the reachable audience in Cyprus at roughly a million people on Facebook and around half a million on Instagram. In a country of about 1.3 million, that is close to everyone you could want to reach: shoppers in Nicosia, families in Larnaca, professionals and international residents in Limassol, retirees in Paphos.

SEO captures people who are already searching for what you sell. Meta Ads reach the much larger group who would buy from you but have not searched yet. A restaurant filling weeknight tables, a developer launching off-plan apartments, a clinic introducing a new treatment: these are demand-creation jobs, and Meta is the strongest demand-creation channel available to a Cyprus business.

The catch is that most Cyprus businesses run Meta Ads by pressing the boost button and hoping. Without conversion tracking, audience testing, and retargeting, budgets go to likes instead of customers. That gap between boosting and proper campaign management is exactly what we fix.

~1M

People on Facebook

Reachable in Cyprus, according to Meta's own ad planning tools

~500K

People on Instagram

The younger, higher-income half of the island's audience

2

Languages per Campaign

Greek and English creative, tested against each other

How we run your campaigns.

The same system for every account, whether the budget is €300 a month or €30,000.

01

Tracking Before Spending

Money spent on ads without conversion tracking is money spent guessing. We set up the Meta pixel and Conversions API on your website first, so every lead, call, and sale is attributed to the ad that produced it.

  • Meta pixel and Conversions API setup
  • Lead forms, WhatsApp, and call tracking
  • Clean event structure in your ad account
02

Audiences & Creative

We build campaigns around the people most likely to buy: locals near your business, lookalikes of your existing customers, and warm audiences who visited your site. Creative is written and designed for each group, in Greek and English.

  • Audience research and lookalike modelling
  • Ad copy and visuals in both languages
  • Landing pages that match the ad's promise
03

Testing & Optimisation

The first weeks are structured testing: audiences against audiences, hooks against hooks. We cut what loses, scale what wins, and keep frequency in check so your audience never tires of the same ad.

  • Weekly creative and audience tests
  • Budget shifted to winning ad sets
  • Retargeting sequences for warm traffic
04

Reporting You Can Read

One monthly report with the numbers that matter: spend, leads, cost per lead, and revenue where we can track it. No vanity metrics, no 47-page PDF nobody opens.

  • Cost per lead and cost per sale
  • What we tested and what we learned
  • Next month's plan in plain language

Built for how your industry buys.

A campaign that sells apartments looks nothing like one that fills a dental chair. We build for the buying journey, not from a template.

Real Estate

Lead generation for agents and developers: off-plan launch campaigns, international buyer targeting, and retargeting for people who browsed your listings. Our deepest specialisation.

Real estate marketing in Cyprus →

Restaurants & Hospitality

Bookings and event promotion for restaurants, bars, and venues. Geo-targeted to the neighbourhoods your guests actually come from.

Clinics & Practices

Patient enquiries for dental, aesthetic, and medical practices, with creative that respects advertising rules for health services.

E-Commerce

Catalogue and retargeting campaigns for Cyprus online stores, from first click to repeat purchase.

Professional Services

Lead campaigns for lawyers, accountants, and consultants who need enquiries from businesses, not browsers.

Local Services

Steady enquiry flow for trades, gyms, salons, and every business that lives on its next phone call.

Ads for now, SEO for later.

The businesses that grow fastest in Cyprus run both. Here is how they fit together.

Meta Ads + Local SEO

Ads bring customers this week while Local SEO builds rankings that bring them free next year. The ads also generate the reviews and site traffic that feed your local rankings.

Immediate Lead FlowCompounding Organic Growth

Meta Ads + Retargeting Your Search Traffic

Visitors who found you on Google rarely buy on the first visit. The pixel lets us follow up on Facebook and Instagram for a fraction of what it cost to win the click, which is why accounts with strong SEO get cheaper leads from day one.

Warm AudiencesLower Cost Per Lead

Meta Ads + AI Search Visibility

People increasingly ask ChatGPT and Claude for recommendations before they buy. The brand awareness your ads build is part of what these systems pick up on, and our AI SEO services close the loop.

Brand RecallAI Recommendations

Meta Ads questions.

Who pays for the ad spend?

You do, directly to Meta from your own ad account. Our fee covers strategy, creative, targeting, and optimisation. The account, the pixel, and all the data stay yours, so nothing is lost if we ever part ways.

What budget do I need to start?

You can run a meaningful test from around €10 to €20 per day. Lead generation campaigns in competitive sectors like real estate or forex usually need more to gather data quickly, and we will tell you honestly if your budget is too small for the goal.

Do you create the ads in Greek or English?

Both. We match the language to the audience. A campaign for Nicosia locals runs in Greek, a campaign for UK buyers researching Cyprus property runs in English, and many campaigns run both versions against each other.

How quickly will I see results?

Ads start delivering traffic the day they go live. Expect two to four weeks of testing before cost per lead settles, because Meta's delivery system needs conversion data to find the right people.

How is this different from boosting posts?

Boosting pushes a post to a broad audience for engagement. We build campaigns in Ads Manager with proper conversion tracking, audience testing, and retargeting, optimised for leads and sales rather than likes.

Stop boosting. Start converting.

Send us your ad account or your website and we will show you what to fix before you spend another euro.

Free Meta Ads Review

We audit your account or plan your first campaign: audiences, creative angles, tracking, and a realistic budget for your goal.

100% Free · No credit card · Results in 24 hours